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cert

branding / 2024

CERT Malaysia (The Centre for Responsible Technology) explores how emerging technologies intersect with society, sustainability, and safety. They provide the government with recommendations in the publics interest, helping tech serve people responsibly.


I created the brand identity from scratch, keeping a technology-forward aesthetic in mind. The design uses pixels, a cybernetic colour palette, and minimalism to convey clarity and professionalism, while subtle abstract shapes hint at the centres mission and who they are.


The identity is clean and modern, but still has personality a balance that reflects CERTs role in guiding technology responsibly and thoughtfully.

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